Mentos wanted everyone to know that they had new shewing gums out, with new tastes and new colors. They chose to promote it with an animated chameleon that we follow as he enters the library in this video.
Why is the chameleon in the library? The books he’s reading reveals that he’s there to learn how to change colors. When the girl across the table pops her chewing gum he has found the answer, Mentos gums of course. To accompany the cute chameleon we created music with a funky, electronic and quirky tone. This music matches his style and makes the whole film a bit more groovy.